Costly mistakes can be avoided when engaging an experienced graphic designer who truely is invested in your brands success.
Yesterday I had a new client enquiry who told me he had called five graphic designers and I was the only one who returned his call. I was surprised – to say the least!
Most of our clients reach out to us for 1 of these 5 reasons:
- They have had a ‘lightbulb’ moment and can see the value we would bring to their lives
- They have worked with other designers who just didn’t ‘get’ what they wanted
- They recognise their time is valuable and better focussed on running their business
- They need a strategic wholistic approach to managing the brand not an adhoc approach
- They need to increase sales and want a brand that will stand out and stand the test of time
And these are some other reasons:
- They have tried outsourcing and recieved poor quality repetitive designs
- They wasted a lot of money on labels that don’t comply with regulations
- They understand the value of a professional brand and product image
- Sometimes they have taken the DIY marketing route and find the outcome is not working
- They know we give them honest advice not just take their money every chance possible
LITTLE KNOW FACT: We still have our first client from when we started 12 years ago and many of our clients have been with us for more than 8 years.
Thank you for confirmng my experince – it seems I have made several of these errors!
Glad you got some value from my article Lisa!
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Thanks Jack, I’m glad it was of some value.
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