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Country of Origin Labelling Made Easy

Country of Origin Labelling Made Easy

Australia’s Country of Origin Labelling (CoOL) system is a symbol of the safe, clean food we are known for globally.The CoOL laws became mandatory for all producers and manufacturers of food and beverage products on 1 July 2018. Even though the laws changes some time...

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A Food Wholesalers Dream

A Food Wholesalers Dream

Fine Food Wholesalers is an online directory of businesses who supply food and beverages. As a 24hr online food expo, the site is showcasing producers products 365 days a year. With a focus on representing Australian businesses Fine Food Wholesalers is a fantastic way...

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Seasonal Packaging Design

Seasonal Packaging Design

Here we go again, Christmas is fast approaching and the shelves are bursting with seasonal packaging. Are you planning (or hoping) for a spike in sales?   Let’s face it, changing your packaging can be an expensive gamble. More often than not this aspect of...

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The Amazon Brand Jungle

The Amazon Brand Jungle

Have you considered what will happen to local brands, your brand, when Amazon brand jungle launches in Australia? If the changes in the USA are any indication Amazon will be a competitor here and will alter the retail landscape dramatically. I believe multinational...

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10 Brilliant Brand Name Tips

10 Brilliant Brand Name Tips

A change in name can be costly to any business. A brand name is inextricably linked to loads of visible and invisible facets of your business​.   Get off to a bonza start with these 10 Brilliant Brand Name Tips.  "what makes a brand name stick like glue?” A...

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Keys For Health and Wellness Brands

Keys For Health and Wellness Brands

Understanding and capitilizing what motivates a buyer is the key to finding growth in health and wellness brands.These brands may reside in food, beverage, pharmaceutical and nutraceutical categories.  Since the biggest trend this decade is the increased focus on...

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Upscaling Your Brand, Downscaling The Risks

Upscaling Your Brand, Downscaling The Risks

Often a new client will come to me after spending years developing their product (usually starting in their own kitchen) with considerable time spent, much trial and more error involved in upscaling. Trying to get a product safe and compliant plus at a price point...

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Want To Get Your Brand Into China?

Want To Get Your Brand Into China?

Thinking about exporting to China? In the past 12 months I have attended a few seminars about accessing this market, so I have decided to share what I have learned. If you want to get your brand into China, brace yourself. Beyond anything else, entering the Chinese...

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Brand Engagement With The Next Generation

Brand Engagement With The Next Generation

Today brands are expected to do more than generate profit. There is a strong trend towards brands who have a positive social and environmental impact. Consumers are seeking more value from the brands. There has been a shift in expectations from consumers. They have...

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A Brand That Thinks Outside The Box: GF Oats

A Brand That Thinks Outside The Box: GF Oats

GF Oats are uniquely grown and processed in gluten free facilities to ensure they maintain certified uncontamination from the gluten found in wheat, rye and barley. However current Australian labelling laws prohibit a product that contains oats to claim to be gluten...

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Phone: (07) 3862 1236

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Albion Qld 4010 Australia

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GET FREE LABEL STUFF

 

Make confident decisions about your labels with my Perfect Labels guide.

Sign up and you'll also receive 15% off my FSANZ compliant product label templates.

Success! Your discount is on the way.

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